Steve Farzam is Chief Operating Officer of Santa Monica’s very own Shore Hotel, which offers countless ways for guests to relax during their stays. As someone who has been entrenched in the hospitality industry since his parents acquired a meager motel many years ago, Steve grew up pursuing a career in service, hospitality, and a dedication to excellence in all he does.
Steve acquires a strong work ethic. He has extensive experience in not only the hospitality industry, but in emergency medicine and services, disaster relief and prevention, law, and more. Steve utilizes his vast knowledge and experience to better serve his community. He has previously served as a paramedic, has taught emergency medicine at the college level, and even helped as a volunteer medic during Hurricane Katrina in New Orleans. Steve Farzam received the Medal of Valor in 2009 from the Burn Institute and the San Diego County Board of Supervisors; Steve saved the life of an unconscious person who was trapped in a burning vehicle while off-duty.
Steve also strives to reduce his carbon footprint, which extends to the Shore Hotel. He balances his roles and responsibilities as COO in an effort to take Shore Hotel to new heights, particularly pertaining to sustainable practices. His persistence and determination contributed to the Shore Hotel becoming the first property in all of California to successfully deploy the Auto Demand Response program, a fully-automated system that allows Southern California Edison to send remote signals to the hotel during peak electrical demands, so as to shed approximately 50% of its power consumption. Steve Farzam has also provided the very first Level II fast car charge in the nation by working with GreenCharge networks.
In his personal time, Steve volunteers at a variety of organizations, including the American Red Cross, Scripps Hospital, and the Society for the Prevention of Cruelty to Animals (SPCA). Steve is also a member of organizations like Annals of Emergency Medicine, California Narcotic Officers Association, and the International Association of EMT’s and Paramedics.